Innovation Spring in Dallas!

I participated in several events around Dallas this month of April, and each one is proving more and more that Dallas is a great hub for innovation. Here is my journal log about the 2019 Dallas Startup Week for April 1-5, followed by the Dallas Innovation Roadshow bus tour on April 24, and concluding with students talk about innovation at the 2019 DCCCD STEM Summit last Friday, April 26.

Dallas Start Week April 1-5, 2019

The event was largely sponsored by Capital One, gold sponsors including Thomson Reuters (my employer), Capital Factory, Dallas Regional Chamber, EY, and several other companies, in addition to silver sponsors. It included 150 sessions in 14 different locations around Dallas with 16 different topics such as AI, e-sports, investment strategies, blockchain, and more. I couldn’t attend every session, but I did manage to attend at least one session that covers a specific topic. My notes below include my notes from attending sessions on entrepreneurship, esports, education, blockchain, and the last one on corporate innovation that I was one of the speakers at a panel.

from Day 1 – on entrepreneurship

At a panel on entrepreneurship, one particular speaker that I found was engaging is David Copps, CEO at Hypergiant Sensory Sciences in Dallas. He discussed the importance of storytelling for transformative projects. David would say “who am I for other people? A question should you ask yourself all the time”. When asked about culture in his startups, he said that organizations should allow the culture to create itself. “You can’t make people responsible. You let them be responsible”. Learning from mistakes is an important attribute to entrepreneurship. Dave said that he learned the hard way to attract good people but also learned how to let go of the ones that are toxic to the culture in the company. When asked “is the agile the answer to culture,” Dave said agile is a way to administer culture, but it is not the culture in itself. He would add that companies should iterate, iterate, and iterate until they reach awesome; build a culture where people are always learning. 

In another forum, we heard from entrepreneurs talking about the importance of focusing head down on execution. Entrepreneurs should make sure to have a good technical understanding of what they are receiving and spending money on. They should establish regular communication channels such as newsletters and emails to keep them up to date with progress. When seeking investment funds, startups should do their homework about the person they are talking to before pitching their ideas.

From Day 2 – esports

I attended the Mavs e-sports gaming arena in Deep Ellum. The building looks like a warehouse from the outside. Maybe it is but what matters is inside – giant screens, game consoles everywhere, cool lighting, and lots of open space. Dr. Richard Benson, president of the University of Texas in Dallas, first gave a talk about how esports and emerging technology are essential programs at the university. That’s because it is anticipated that by 2021 there will be more viewers in the US watching e-sports than any other sport besides NFL. According to Dr. Benson, e-sports make more money than the music and the gaming industry combined. After Dr. Benson’s talk, the director of strategic partnership at Twitch (an Amazon company for streaming game playing), Mark “Garvey” Candell talked about Twitch and the process of allowing streamers and broadcasters to earn money from game streaming. After that, a forum of e-sports activists in Dallas discussed their products in the space which ranges from blockchain and AI to managing locations and e-sports players. My key take is that Dallas is getting big on e-sports.

From Day 3 – education

I attended the session on education and AI that was moderated by a friend of mine, Viswanath Puttagunta, CTO and Principal Data Scientist at Divergence.AI. The panel consisted of Rod Wetterskog, assistant dean and corporate relations at the University of Texas in Dallas (UTD), Dr. Anna Sidorova, associate professor at the University of North Texas (UNT), and Sravan Ankaraju from divergence academy. The panelists discussed how their learning institutions are training professionals in the field of AI. My key take is that both university institutions, in this case, UNT and UTD, and vocational institutions, such as Divergence Academy, are supporting workforce development in AI.

From Day 4 – blockchain

I attended the panel on blockchain at Capital Factory which included Dallas startup leaders in the field. Each one would discuss their products and services that are predominately in cryptocurrencies and digital wallets. What I found interesting is the answer to my question about how would they position themselves in five years when big firms adapt similar technologies as startups today. One panelist responded by saying that they expect big firms to purchase companies like them rather than reinventing the wheel. I guess such startups are here for the short term to be acquired rather than for the long term to grow into larger companies.

From Day 5 – corporate innovation

I was part of the 1st panel on corporate innovation at Capital One. My fellow panelists were Scott Emmons from The Current Global, Sean Minter from AmplifAI, Charles Lass, MIT, and Sterling Mah Ingui from Fidelity Labs. Dalia Powers from CBRE was our moderator. The discussions centered on innovation in the corporate space. I shared my journey in leading the transformation of a learning product at Thomson Reuters. I talked about the personal and team challenges in shifting mindsets from waterfall to agile and from old technologies to new. Of course, the success does not come from IT alone but through partnerships with the business, leadership, and all other parts of the organization. 

My key takes from the Dallas Startup Week in its second year is that we have lots of entrepreneurial mindsets in the Dallas metroplex. Traditionally one would assume that the hub of innovation is in Silicon Valley, Palo Alto, Seattle, San Francisco, Boston, and Toronto/Montreal, but hey Dallas has an attractive offer – less expensive property, great universities (UTD is ranked 4th in the world in the field of Computer Science), and an energetic talent that wants to make a difference.

The Insider Tour: DFW Innovation Roadshow

Accenture sponsored an insider tour event to showcase corporate innovation within the Dallas metroplex. I owe a big thanks to Natalie Pazera from the Dallas Chamber to recommend me that I join the tour bus. I also thank Sarah Laborde from Accenture who handled the logistics as well as help reserving a meeting room for me at Capital Factory to take a conference call before joining the tour.

Capital Factory

The meeting point for the innovation roadshow “tourists” was at Capital Factory. That place is truly magical. If you want to hang around with startups, innovators, and investors, I would highly recommend checking the place. They have rooms labeled as games such a conference room called “Minecraft.” They got a beer tap hanging out from a wall that has a drawing in the shape of an arcade machine. They have arcade machines and even game cartridges on shelf display. Capital Factory in Dallas comes after the first one in Austin. Startups can rent space, setup meeting events, and engage with investors for seed investments. The location is cool and hype. 

Ok, back to the roadshow. The first tour was Capital One Garage.

Capital One Garage

Capital One Garage is the innovation center for financial services and digital strategy for Capital One. Rachna Ponia from the technology programs and operations management department took us on tour around the Garage. The place is located in Plano and oversees projects related to home loans, auto finance, or consumer-centric products that assist in purchasing decisions. For instance, a product that graduated from the Garage is the Auto Navigator which now includes a new feature that helps customers compare car information by only taking photos of the cars that interest them. Another product that graduated from the Garage is Eno, a Capital One digital assistant that automatically sends useful insights and alerts about your credit card accounts. Rachna walked us through some of the floors and walked us through the teams’ agile processes. We saw Kanban boards, notes, tasks lists, and various colorful writings all over the whitespace walls. We saw testing rooms that host customer feedback sessions. Rachna said that all team members in any given project are collocated in the same place. Regular rotations happen between the Garage and other parts of Capital One. The place is fun. They have their personal music band and a Maker Space for fun. The place is truly a great place to innovate. More information about the Garage can be found at the following article Alexandra Cronin (2017) article “The Wow Factor: Inside the Garage, Capital One Plano’s center of innovation”. (Note that we cannot took photos inside the garage but only at the entrance).

Ericsson Garage

Our next stop was the Ericsson Garage in Plano. Ericsson is a Swedish company that provides information and communication technology (ICT) to service providers. It handles 40% of all the mobile traffic around the world. End users in the United States may not know about Ericsson because the company is not selling end-user products nowadays. However, I did have my first Ericsson cellphone in 1996 when I lived in Lebanon. Ericsson portfolio of products covers networks, digital services, managed services, and emerging technologies powered by 5G and IoT platforms. You can read more about Ericsson). The Plano office is Ericsson’s headquarter office in America. I do not recall the names of the Ericsson engineers, but they gave us an overview of the technologies that Ericsson is focusing on 5G and IoT. We saw simulations of how 5G can be used in edge computing and demoed practical use cases for augmented reality applications. We also saw simulation examples of IoT devices around smart cities. My key takes from the Ericsson visit is that the force of 5G is coming whether we need it or not today. But we should be ready with ideas especially in the IoT and mobility space that would take advantage of its speed.

UT Dallas Design Studio – Innovation Lab

Our third and last stop was at the University of Texas in Dallas Design Studio and Innovation Lab. The UT Design Studio is located in Erik Jonsson School of Engineering and Computer Science. Its purpose is to bridge industry with students especially those that are working on capstone projects before their graduation. From the UT Design website, there have been 557 total corporate-sponsored projects, 3411 total students completing capstone projects, 249 companies that sponsored projects, and seven national first-place awards in university capstone project competitions since 2014. Rod Wetterskog, the same Rod mentioned before in Dallas Startup Week walked us through the lab and gave us an overview of the winning projects. Also, Dresden Goldberg, Assistant Director for the Institute for Innovation and Entrepreneurship at the university walked us through the process in which many of the graduates set up their startups and, the institute would help them with initial funding. My key take from the UT Dallas Design Studio is that the corporate world can get the best talent to work on industry-related projects at way much cheaper cost than hiring an intern. You may get 4 to 6 minds for 10k per semester which is a price of one intern. (No offense to interns!). 

Thanks to Accenture for sponsoring the Garage Tour trip. The visits were great attestation on innovation in Dallas. Not only that but I also met great minds at the bus! I met Chris Gillan, entrepreneur and Senior Vice President – Corporate Innovation at Capital Factory. I also met Lisa McComb, CEO and co-founder of Rectify, a product for identifying and protecting confidential or proprietary information in data sets. I also had a very entertaining discussion on IoT at homes with Bobby Katoli, founder of CERES Technology, a Blockchain-enabled IoT device for the supply chain of perishables.

2019 DCCCD STEM Summit

The Dallas County Community College District had its innovation/stem summit last Friday, April 25. The event details are listed here. It started with a keynote from Romelia Flores, IBM Distinguished Engineer. Ms. Flores is also a graduate of the University of Texas in Austin and has 68 inventions, 38 patents, and another 30 patents pending. The program continued with an industry panel on how innovators turn ideas into action, and it followed with a student panel where three students from the UTD Design Studio that I reference above discussed their project and the importance of collaboration. The event concluded with lunch and company roundtables where students interacted with various local companies that were present at the event. I managed to listen to the student panel which enlightened me on how much the new generation is learning so much and so fast in today’s world of innovation and technology.

The 3 UTD senior students, Brishty SomReynu Shirali, and Safwan Mazhar talked about teamwork and collaboration. I missed the first part of the talk which I assume they discussed their capstone project. But what I managed to figure out is that it is related to IoT, embedded systems, and hardware. The project itself is not what matters here, but what impressed me is that the three senior students talked like experienced professionals in the industry. They used collaborative platforms, such as Slack, established team roles and responsibilities, took diverse input from other members, advisors, and even friends. They built upon their ideas in an iterative process. They had their challenges and their struggles but ended with a successful implementation. When they were asked by the panel moderator what are their main takeaways from the capstone projects, their answers were very mature and intellectual: – learned better to work in a team than in silos – the project lead said that she learned that doing everything yourself does not work; it is important to utilize other peoples’ skills and talents. Have faith in others. All this is important for a successful project.

When the moderator asked what feedback would they give to students, their answer is even more powerful: – Don’t let formal education limit you. Don’t wait to register for a class that has a technology that interests you. Just pick it up by checking the internet. Pick a personal project. Be involved in the community. Picking up skills on the fly is a key skill. – Be prepared to change. If you always wanted a certain career but found yourself that you don’t fit, try changing to something else. Find your passion and work towards your passion. Don’t compare yourself to other people. 

All this concludes my April 2019 innovation discovery adventure in Dallas. I learned a lot from others regardless of their role in the Dallas society: investors, managers, leaders, innovators, students, professionals, gamers, educators, and more. I came to Dallas in 2001, and I am feeling more and more now that this place is indeed a magical land of opportunities.

Entrepreneurship in Dallas

For Dallas Entrepreneurs, soon-to-be, or any of my Dallas contacts, you should check out the following entrepreneurial sources in Dallas. The DEC (Dallas Entrepreneur Center) is nonprofit org to support innovation in Dallas website: Capital Factory ( brings fellow entrepreneurs, mentors, and investors in one place. You can get a space there to innovate as well. Mavs Gaming ( is a primary e-sports arena in Dallas. I will write in more detail about these and related key entrepreneurship areas in Dallas, but do check Capital Factory events at I also highly recommend subscribing to Dallas Innovates, the newsletter by the Dallas Regional Chamber and D Magazine #innovation #dallas

Is agile an urban legend and waterfall a taboo in project management?

Stamping a project as agile does not guarantee a successful execution; flagging a project as a waterfall does not ensure a failed implementation either. For me, agile is about iterative but speedy design to delivery, and waterfall is about too many iterative steps from planning to execution. I see agile projects as more quantitative (XYZ projects, X backlog items, Z releases) while waterfall is more qualitative (detailed explanation of ideas and too many discussions about each project). The IT industry today treats waterfall as something old while agile is cool which then in forces leaders, managers, and individuals to learn and embrace agile methodologies and making words like “waterfall” as taboo. I think it is a mistake to drop waterfall for agile. Just as we cannot drop qualitative thinking for quantitative ones or vice versa, it is important that both waterfall and agile concepts mesh together in our project management approach. We should drop the words of “waterfall” or “agile” in labeling projects, but we must always think as “agile” and deliver a successful “waterfall” project.

Cool 8th Graders, Computers & Games!

It is my 3rd year volunteering at Lamar Middle School (Lewisville ISD), a nearby school to our house in Texas. I kept accepting the volunteering task of presenting at its career fair even after my son moved on to high school because I felt a sense of purpose of encouraging new generations in the field of computer science. I estimated to have presented to around 150 8th graders at the school in total between all three times combined. I would first talk about about my past and what I do at the time with Thomson Reuters, and then get into my passion – technologies. Below are some slides about that I presented between 2017 and 2018.

This year I learned to summarize my background in one slide

After that I went into technologies. In 2017 I brought with me to school various gadgets including a Raspberry Pi, a maker robot, an Arduino, and various gadgets so as to show case what one can with technology. In 2018, I thought of focusing on AI and began showcasing through videos what artificial intelligence is about.

I showed YouTube videos of a MIT cheetah robot, an Audi self-driving car and a chatbot interaction between Alexa and Siri

After that I felt that I am lecturing the students by describing how to become a great computer scientist

But this year, I decided to make things more interactive by showcasing actual implementations and making the topic more aligned to their age of playing games! Hence, I focused on how gaming and artificial intelligence align together and how it can be cool to be the next programmer of such algorithms rather than simply playing Fortnite, League of Legends, Dota 2 and more.

I focused on the topic of leveraging cameras to let computers learn from players or people. Showed Chintan from DeepGamingAI video “creating custom Fortnite dances with webcam and Deep Learning”

and went over the videos from Farza “DeepLeague: leveraging computer vision and deep learning on the League of Legends mini map + giving away a dataset of over 100,000 labeled images to further esports analytics research” and explained how machines can learn through cameras

From website: “DeepLeague at work. All I input is a VOD of an LCS Game, and by analyzing just the pixels of the VOD, DeepLeague can tell us how every champion moves around the map. MAGIC!

from website “Check out the bounding boxes around the blue players that our program that “watches” the video produces.”

After that, I brought out Amazon AWS Deep Lens that I had previously setup for the event by deploying the object recognition model that recognizes 20 objects: airplane, bicycle, bird, boat, bottle, bus, car, cat, chair, cow, dining table, dog, horse, motorbike, person, potted plant, sheep, sofa, train, and TV monitor. I projected the camera at my audience and began explaining the process of neural networks, object detection, object classification, and what can reinforcement learning do if we expanded the project.

After that, I brought out my Google AIY Vision kit and explained how it works. To my bad luck I could not get the device to do more than beeping when it sees a face. Its code should make different colors when I make a happy face or a frown face. I had it working all along in the past, but this time I realized that I brought the wrong lens with me. Nevertheless, I explained how students can build such kits by showing them what’s in it.

Overall, there were 45 students this year that came to my all day demo. They would come in groups of 5 to 7 coming every 20 or 25 minutes. I would answer questions about my career and what I do at Thomson Reuters. Some asked my about my day to day work at Thomson Reuters, what my challenges and what makes me interested at work. My answers were honestly true and simple: I love to take challenging projects and focus on solving them with the team just like we would playing the next adventure game and solving its puzzles.

My key take from the whole experience is that most of the students love games, and that I used to make my point that they can leverage computers in whatever they love to do. Note that some said they want to do something in law enforcement, law, media, medicine, and not necessarily games or computer science. Even that, I felt that I had an answer which is computer programming and artificial intelligence is useful in whatever career they wish to do. Hopefully the students left my sessions with more interests in computers and programming. That’s the goal. I hope it worked for them just like computers worked for me in my entire life and continuous to do so through innovation and problem solving.

AI & Games at Grade 8 Career Fair

I am showcasing today AI gadgets to Grade 8 midddle schoolers at Lamar Middle School (Lewisville ISD) next to my house. The students have a career fair event, and I hope to encourage future programmers to the field of technology. I am taking with me Amazon DeepLens and built-it-yourself Google AIY Voice. I plan to show them real time object classification with DeepLens/pretrained MXNet neural network followed by audio response to facial expression (smiling or frowning) with Google AIY/Raspberry Pi Zero/PiCamera. Hopefully it would do the trick and get students excited with AI just like us adults.

b2b companies should hire like b2c

I believe that an effective strategy for b2b (business to business) companies to innovate and grow is by powering their talented resources as if they are b2c (business to consumer) clients. That’s because the current generation of talents, millennials and post millennials, are digital consumers armed with the power of social networking and digital-everything. If b2b companies makes them feel cool and hype, the products they develop will be cool and hype, and the customers, young or old, could double down on such businesses because such companies are meshing modern and trustworthy professional experience. The only caveat is that b2b companies must have an organic feeling of doing this by seriously perfecting new talent acquisition and more seriously transforming their products and services quickly. Anyway, saying it versus actually doing it is not the same.

Dallas Startup Week: “scaling without stagnating” for corporate firms

It was a pleasure and honor to represent Thomson Reuters at the panel on “scaling without stagnating” as part of corporate innovation. The event was hosted by Capital One and sponsored by Dallas Innovates as part of #dallasstartupweek. The panelists Dalia Powers (CBRE VP/CIO & panelist moderator), Sterling Mah Ingui (Head of Go To Markets Fidelity Labs), Scott Emmons (The Current Global CTO), Sean Minter (AmplifAI CEO), Charlie Lass (MIT investor) and myself Tarek Hoteit (Thomson Reuters Labs) took turns discussing leadership, people, organization, process/change management, and technology to support innovation in the corporate world. For me it was also an opportunity to let startups in Dallas to know about Thomson Reuters, Thomson Reuters Labs (, and our community engagements in Dallas. I even shared my personal journey on a major transformation of a product as part of corporate innovation hoping to encourage everyone not to give up and do the same and more. We also answered questions from the audience such as how startups can interact with corporate (my answer: persistence is key but if someone from corporate is ignoring you, find another contact. Don’t give up)

what to do?

Should you build another artificial neural network or grow your real social network? Human intellect before artificial intelligence, otherwise your technology innovation will bite the dust – no true business value nor a worthwhile solution to real life problem.

Why 22 hour game-playing and listening to 68 episode podcast matters?

Thimbleweed Park is an award-winning point-and-click game released in 2017 as a tribute to similar pc and Commodore 64 adventure games in the 80s. It is created by Ron Gilbert and Gary Winnick, with design and development assistance from David Fox, Jenn Sandercock, and numerous other individuals. You control five characters simultaneously in a story that in itself contains multiple sub-stories, interact with a multitude of characters in the game, and solve the puzzles that you encounter. Each of the animated characters has very distinct personalities that you cannot forget even after you long remove the game from your phone or computer.

After spending more than 20 hours playing the game over a period of time (22hrs and 15minutes in my last attempt per game record), I was so marveled with the game that I search the net on its origin and found a podcast by the game creators that ran weekly for 2 years from April 2015 to April 2017 plus one more episode in April 2018. Most of the episodes are 15 to 20 minutes where the game creators discuss the progress of the game development. One episode each month is an hour long and includes answering questions raised by Kickstarter-backer of the game as well as those posting comments on the game’s website blogs.

In the last couple of weeks, while driving to or from work, I went through all the podcast episodes in chronological order instead of listening to my usual music. My curiosity for listening to the podcast started with no apparent reason besides wanting to know more about the game, but it quickly turned into something bigger. It wasn’t about how to build a similar game or a nostalgia to bring back memories of the 80s. It was about developing something innovative with a tremendous focus on detail while maintaining a set of rules and constraints that the developers themselves intentionally decided to bound themselves onto to stay committed to their original idea, and that keeps the game with an 80’s look and feel but using modern-day technologies. The developers used to developed games together twenty to thirty years ago including Zack Mackraken, Maniac Mansion, Indian Jones, Loom, and more. They were in their twenties at the time. Now they are in their fifties and sixties with a lot of life experience combined with their lifelong passion for adventure games and science fiction – your typical geeks that I personal align with.

From a technology perspective, the developers leveraged a lot of the traditional modern-day technologies, such as Git for code repository, Adobe Photoshop for the art and animation in the game, software development kits (SDKs) for Steam, GOG, Xbox, Swift, Nintendo Swift, OSX, Android, Windows, Linux, and more. They were also blogging and podcasting their process which was something unthinkable of in the 80s, working remotely and using Skype for communication, and were interacting with their game supports on social media channels. In the eighties, such technologies did not exist, of course. The limitations of hardware and software on old computers like the Commodore 64 generated a lot of creativity but bounded with can be done in terms of graphics, music, and 8/16bit computing power. Nowadays, games run on 64-bit computers and mobile phones, and can easily leverage augmented reality, virtual reality, and artificial intelligence technologies to maximize gaming experience without sacrificing performance or cost. The developers for Thimbleweed Park decided to do none of the cool new stuff.

Thimbleweed Park creators made sure all the graphics are limited to the 80s era, but they perfected all the details of the animated characters and the scenes. They added voice, special effects, and music that still makes you feel it is the 80s. They also expanded the game to support international speaking game players. They added innovative ideas including Kickstarter backers could record a voicemail which can be played back in the game when a character in the game dials a number from the phonebook. Other game backers would send some text of books which the developers then add to the library scene in the game. The game also includes entertaining puzzles such as ones that make use of the microwave or the air blower in some bathroom or some berries in the forest. Some puzzles are challenging but have an “Aha!” moment when some character makes a phone call while the other character does something else. I am not giving details because I don’t want to ruin the game for those that would like to play the game. While the game itself was so innovative and entertaining, the conversations between the developers in the podcasts were geeky sometimes but and most of the times were like normal discussions that can be taking place between friends in your backyard.

The recording of the podcast episodes started at the same time the game was getting developed and continued throughout the development stages. Like in any typical development process, things start with early ideas and preparation work. The creators do not disclose the details of the game in the podcast because they do not want to ruin the story before the games get published. It made listening to the podcast episode as adventurous as playing the game especially when I started listening to the podcast after the game was released and while I was playing it. Unintentionally, you would relate the actual game with what is being discussed in the podcast. Sometimes you would hope to find clues about the game even though the game itself as an option for you to ask for clues. Moreover, you would start to wonder how the developers are organizing their work – one is the artist, another is the developer, and a third is the project lead and is also an artist and a developer.

The game creators talk in the podcast, and we listen. They call out specific feedback received from their Kickstarter backers and discuss it. Hence, you feel users’ voices are added into the podcast. Sometimes they invite other members of the team working on the project. The episodes frequently include humor and nostalgia moments from the past. Even their personal lives would get shared on the call. As the episodes progress, they share concerns about release timetables, bug fixes, issues with platform rollouts, and different problems which are not uncommon in any project. In general, the episodes felt human and not some business production, so why all this important? The authentic experience of playing the game and listening to their thoughts and interactions throughout the lifespan of the podcast that ran in tandem with the game development made me rethink about how innovative thinking, natural human behavior, and organized execution can generate amazing results.

When the efforts by the developers were rewarding to its creators and its players while at the same time it was fun and challenging then why not take more of such lessons and apply it in corporate innovation. Key takes that I learned from Thimbleweed Park the game and the podcast:

  • Nothing is impossible but don’t be overly ambitious. Even though the developers and the artists were masters in their field, they did not go overboard with the project. They stayed faithful to what they wanted to do and did it exceptionally well.
  • They dedicated regular feedback channels for their customers. They allowed their users to suggest ideas but made the call whenever a draw occurred on which idea to pick. They also gave an option to their Kickstarter contributors at a specific level to be part of the game by letting them record their voicemail which you can listen to in the game if you dial the person’s name and extension located in the game’s telephone book. That is cool and original.
  • The podcasts were very entertaining and informative. They didn’t shy away from discussing their past or sharing their concerns about the game development progress. A great lesson learned about honesty and humbleness.
  • The game itself had lots of challenging puzzles but also include an option to get a hint. Just like any product, you always need some guidance when you get stuck.
  • The story of the game is long but not long enough to give up. There was still something in the game that pulled you to continue playing. Even when you leave the game for days and then return, you can quickly get back to the same rhythm before you left the game. The user experience is excellent. Design a product with an intuitive user interface that makes it easy for you to return to where you last stopped and can help you recall what you should be doing next.

I can think of other ideas that one can learn from playing such a game. But at the end of the day, I can summarize it all as: design something as intuitive as playing some game, have fun doing it and let the users enjoy what they are doing with the product, be honest, do not over commit but do not underachieve either. One last thing, play the game!

Game information is available at


Note: images are copyright of Thimbleweed Park.